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Bastrop Economic Development Corporation
Established in 1995, the Bastrop Economic Development Corporation (BEDC) enhances the quality of life in Bastrop, Texas by advancing the investment, development, growth and relocation of companies within the area. In addition to providing appropriate infrastructure, it promotes and supports economic development in the community that offers the people of Bastrop sustainable, meaningful and rewarding employment opportunities, and greater access to desirable goods and services.
Marketing & Communications Manager
Full-time
Bastrop Economic Development Corporation
Bastrop Economic Development Corporation
301 Hwy 71 W Suite 214
78602 Bastrop , TX
Job Description: 

Job Title: Marketing & Communications Manager
Reports to: Executive Director

The Bastrop Economic Development Corporation (BEDC), the economic development organization serving the City of Bastrop, is seeking an enthusiastic and creative communications professional to oversee the marketing and promotion of the City of Bastrop economic development.

As head of Marketing and Communications for BEDC, this position will work to implement Bastrop’s economic development strategy for the City of Bastrop as well as promote the city to both internal and external audiences.

Responsibilities Include: 

Key Responsibilities
• Oversee marketing, branding and communications strategies for all BEDC Programs: business recruitment, existing business, workforce development, research, and Board communications. Work closely with BEDC staff on communications needs.
• Manage, maintain and advance BEDC's image and brand identity throughout multiple media (print, collateral, online, video, and advertising) to internal and external audiences.
• Direct all marketing and communications programs including written communications, print collateral, newsletters, reports, tradeshows, PR, advertising, signature events, and social media.
• Develop press releases and oversee media relations through existing contacts or vendors. Maintain strong relationships with local, regional and national media.
• Write and edit printed and electronic marketing materials, brochures, newsletters, reports, and press releases.
• Oversee vendors providing marketing and design services including creative and web development.
• Assist with the development and budgeting for the annual marketing plan to implement BEDC's program of work.
• Other related duties as assigned

Education/Experience: 

Requirements
• Bachelor's degree in Marketing, Communications, PR, or Business Administration.
• 3-5 years of relevant industry work with experience in a Chamber of Commerce, economic development organization, or other non-profit organization or membership-based organization.
• Excellent writing, editing skills. Ability to synthesize complex subject matter and present it in a user-friendly and understandable manner.
• Experience in media relations, public relations and handling media inquiries.
• Ability to oversee marketing projects, oversee multiple vendors (PR firm, printers, designers, videographers).
• Familiarity with graphic design principles. Knowledge or general understanding of Adobe Creative Cloud software (especially InDesign).
• Excellent computer skills, including Microsoft Outlook, Word, Excel, PowerPoint and Access.
• Ability to work independently, meet deadlines and handle multiple projects.
• Ability and willingness to travel. Able to work events outside of normal business hours.

Please submit letter of interest, resume and three writing samples to mike@bastropedc.org.