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Bastrop Economic Development Wins Gold in International Economic Development Competition

Bastrop Economic Development Corporation received a Gold Excellence in Economic Development Award in the category of General Purpose Promotion for communities with populations less than 25,000 from the International Economic Development Council (IEDC).

The honor was presented at an awards ceremony on Tuesday, October 8, during the IEDC Annual Conference, which was held October 6-9, in Philadelphia, Penn.

“The Excellence in Economic Development Awards recognize Bastrop Economic Development Corporation as being one of the leading organizations in the industry for innovation, creativity and successful strategies,” said IEDC chair, Paul Krutko. “These awards are meant to honor the organizations and individuals who are dedicated to making a positive change in their communities. This organization uses creative solutions and inventive ideas, and offers other regions a wonderful example to learn and benefit from. The award represents an acknowledgment and appreciation for Bastrop Economic Development Corporation’s dedication to continuous growth within itself, as well as improving the industry overall.”

Dave Quinn, CEcD, executive director of the Bastrop Economic Development Corporation, decided to take an innovative approach and present a video as his three minute pitch to site consultants during the Team Texas Consultant Forum. The video visually took the audience to Bastrop and vividly illustrated the city’s features as Quinn made his pitch.

However, the Bastrop video was not the typical, highly produced travel log of area amenities and resources. The Bastrop video depicted Quinn in every scene, in different roles as a chef, bartender, shopkeeper, technician and skilled laborer.

One of Bastrop’s key selling features is its friendly and motivated workforce. This lighthearted video clearly illustrated these points while highlighting the city’s diverse business base. It also allowed Quinn to personalize the community’s brand by putting a face with the name. It became a remarkable moment that was shared among the site consultants throughout the rest of the conference.

IEDC’s Excellence in Economic Development Awards recognize the world’s best economic development programs and partnerships, marketing materials, and the year’s most influential leaders. These awards honor organizations and individuals for their efforts in creating positive change in urban, suburban, and rural communities.

Watch the winning video here.